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Eberjey: An interview with the founderAdd to favorites735

February 12, 2013

Season after season, excitement builds as Eberjey chemises’ land on our desks… and this Spring is no exception! The new collection is as desirable as ever with the introduction of new pastel shades and bright colour pops, always with the promise of a beautiful handle and a flattering cut…we can assure you, once you try Eberjey, you’ll never look back!

We spoke to Ali Salaverria , co-founder and designer for the brand…..

What inspired you to start Eberjey?

I started Eberjey because I saw a need in the market for a boutique brand of underpinnings and sleepwear that inspired women to feel beautiful from the inside out. I wanted to create pieces that were both comfortable and beautiful, pieces that you looked forward to immediately put on in the morning or when you get home from a long, tiring day.

Eberjey

We love Eberjey chemises, what makes them so special?

I’m so thrilled to hear you love our chemises because they are my personal favourites as well. I’m very conscious when I design a chemise to make sure that that the fabric drapes in a way that flatters the body, that everything is supported properly and that nothing tugs or pulls uncomfortably. I treat chemises like little jewels, as if I were designing dresses that you’d wear out. I fit every single garment so I pay incredibly close attention to how a chemise fits, always making sure it flatters and supports.

What inspired the Spring Summer 2013 collection?

The spring/summer 2013 collection was inspired by the idea of a travelling gypsy caravan. I envisioned a family travelling about in a beat up VW, setting up tents in empty fields, living freely and organically. I wanted the line to be infused with an innate care freeness, the feeling of consciously lost. The colours in the collection range from soft delicate mints, pinks and naturals in the spring delivery to lots of white, wild purple and  neon coral for the summer drop.

What can we get excited about for next season?

I’m just finishing up the fall/holiday collection and you can expect gorgeous jewel toned colours, a sea of beautiful blues, new chemise, bralette and underwear shapes and a significant expansion of our pyjama program. All in all you can expect more prints, more variety, more shapes and more colours.

What are your top tips for a perfect night sleep?

An Eberjey nightie or pyjama (of course), a great book and a little bit of yoga right before bed. 

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