Shop Now

Feel Comfortable And Confident In Maternity SwimwearAdd to favorites82

May 24, 2015

Perfect for a day at the beach or lounging by the pool, our collection of maternity swimwear is specially designed for flattering comfort and support without sacrificing on style. From wonderful one-pieces to two-piece tankinis, step out in confidence with the perfect swimwear to suit your changing shape.

Suitable from 6 months, the Figleaves Maternity Belle Maternity Swimsuit adapts to your body with super soft, stretch fabric and a mesh lined bust. Offering a flattering shape, the adjustable straps ensure optimum fit.

Continue Reading →

SS15 Swim Trend Spot: Animal MagnetismAdd to favorites89

May 22, 2015

One of our top trends for SS15 is definitely animal printed swimwear. Leopard print never fails to make a sexy statement whilst maintaining a fashion-forward edge. Whether it’s a glam swimsuit or a bold and bright bikini, take a walk on the wild side with our puurfect picks.

Offering a fun twist on a timeless print, the Freya Swim Malibu Underwired Bandless Triangle Bikini has an on-trend feel with soft sherbet shades. The triangle cups feature powernet lining for ultimate shape, support and uplift, up to an FF cup.

Continue Reading →

The Best Push Up Bikinis To Enhance Your BustAdd to favorites152

May 19, 2015

Looking to add a little oomph to your bust? Well look no further because we’ve picked the top 5 enhancing bikinis that offer maximum lift for the perfect cleavage. From geometric prints to a bright white two piece, expect to make a serious splash with these bust-boosting favourites…

Get ready to turn heads in the Antalia Jana Underwired Bandeau Boosting A-D Bikini Top. The beautiful design provides optimum boosting with removable cookies and can be worn as a bandeau or halterneck style.

Continue Reading →

Our Expert Lingerie Buyer Shares Her Maternity and Nursing AdviceAdd to favorites81

May 17, 2015

Whether you’re expecting the pitter patter of tiny feet or you’ve just welcomed a new bundle of joy, finding a perfectly fitting maternity or nursing bra may not be at the top of your to-do list. However, ensuring you’re wearing the right sized bra is really important, especially whilst your body is changing and adapting.

So to help make things a little bit easier, we put some of the most frequently asked questions to our lingerie buyer, Agnes Dewhirst, who shares her expert advice. Here’s what Agnes had to say…

1. How can I tell I’m wearing the right size in a soft bra?

It’s important to understand that a soft bra will fit differently from an underwired bra and will not sit back in the centre. You need to ensure the underband is firm and horizontal around the body. The cups should fully enclose the breasts with no bulging.

The Heidi Klum Intimates Madeline Nursing Bra

Continue Reading →

Lingerie Brand Panache Unveils Modelled By Role Models CampaignAdd to favorites48

May 16, 2015

Over the last 30 years, family owned business Panache has firmly earned their place within the lingerie industry and has developed a cult following among their loyal customers. Seeing their customers feel comfortable and confident in their own skin has been a key motivator for the brand.

This week, Panache unveiled their new campaign, Modelled By Role Models, which celebrates six female role models from across the globe and seeks to change the perception of role models in society. The inspirational women have been chosen for their individual strengths, achievements and contributions to society, as well as their healthy approach to body image. Meet the women who are leading the campaign.

Martyna Kaczmarek
On her 18th birthday, Martyna decided to donate blood at a regional blood centre in Poland. Her experience sparked the idea to organise blood drives at her school. After the first drive was a huge success, she created the charity, ‘Day In The Life’ which hosts blood drives in schools and sports stadiums across Poland.

Continue Reading →

Next Season Preview: Wacoal Europe’s AW15 Lingerie And Swimwear Press DayAdd to favorites80

May 15, 2015

We know summer is just beginning, but after attending Wacoal Europe’s AW15 press day yesterday we can’t help but get excited for next season’s collections. Located at a nightclub in London’s Soho, we were wowed by all the new styles from Freya, Fantasie, Wacoal, B.tempt’d, Huit and Elomi. Here’s a sneak peek of what to expect for AW15.

The dark and romantic mood created a luxurious backdrop for the new collections with deep red hues and grand chandeliers.

Continue Reading →

The Top 5 Swim Styles You Need For SummerAdd to favorites153

May 14, 2015

When packing for your summer holidays, deciding what swimwear makes the cut can be a tricky task. Do you go for that sexy one-piece? Or maybe that bright floral bikini? And what about beachwear!? We can’t pack your suitcase for you, but we can help tick one thing off your holiday checklist. We’ve rounded up our top 5 swim styles that we know will make a splash this summer. Enjoy!

1. Geometrics are bang-on-trend for summer. With a bold abstract pattern and contrast fuchsia trims, we’re obsessed with the Tiki Bikini and Kimono from Midnight Grace! Not only is the fit fantastic, but it’s definitely a head-turner too.

Continue Reading →

Sneak Peek For Next Season: Figleaves AW15 Lingerie And Swimwear Press BreakfastAdd to favorites69

May 13, 2015

Yesterday, we headed to the Rosewood Hotel in Holborn to showcase an exclusive preview of our AW15 lingerie and swimwear. We invited some of our favourite press titles to come and view our new collections and hear about the key trends for next season. Guests were treated to a delicious hot breakfast and were gifted with a bikini from our new swimwear brand, Antalia. Here’s what we snapped from the day…

Continue Reading →

Supermodel Heidi Klum Talks Lingerie With FigleavesAdd to favorites64

May 11, 2015

She’s a supermodel, a TV presenter and a mother of four – surely Heidi Klum has it all right? Well now the gorgeous model can add lingerie designer to her long list of achievements with her very own collection; Heidi Klum Intimates.

Featuring beautiful, feminine lace designs with intricate details and immaculate fits, it’s clear that Heidi knows a thing or two about lingerie! We caught up with Heidi herself to talk all things from luscious lingerie to body confidence. Here’s what she had to say…

1. We’re excited to see it’s your label now. What can we expect to see from Heidi Klum Intimates?

I’m excited too! I’ve been working really hard in design meetings, talking to women all over the world about what they need. A lot of women come up to me and say they want beautiful lacy bras in the bigger cup sizes. We are making bras that go up to G. I’m also working on some special occasion bras so you have what you need for those fabulous outfits in your closet.

The Sofia Smooth Contour Bra

Continue Reading →